Members-only Membership content Customer success-led mutual engagement plans: How to build a partnership Mutual engagement plans, particularly CS-led mutual engagement plans can be very impactful when it comes to moving the needle forward and creating lasting partnerships with you and your customers....
Members-only Videos From individual contributor to management: a Customer Success Manager’s transition “What the customer success world needs are more mentors and coaches, and a lot fewer superstars and lone wolves who’re only out there to make a name for themselves,” Josh Zamora decidedly remarks, his words bearing a welcoming whiff of revolución....
Members-only Your monthly CS highlights Drive customer retention, improve collaboration and challenge yourself in this month's edition of CS Scoop....
Members-only Articles Customer retention metrics and how to action them The financial benefit of repeat custom is huge, and if you’re a regular reader here, you’ll know I’m about to trot out my favorite statistic… yep! It costs five times more to gain a new customer than it does to retain a current one.e...
Members-only Customer feedback How to enable customer success using customer feedback End-to-end sales success doesn't end with closing a deal. A significant proportion of your revenue comes from retention and expansion through renewals, upselling and cross-selling....
Members-only Customer retention 5 simple strategies to drive customer retention It’s a universal (albeit crudely put, we’ll admit) truth of capitalism: businesses want more customers. While going after new customers is critical for expansion, you certainly don’t want your existing customer base to go AWOL....
Members-only Videos The unique challenges of customer success in the CRM space In this episode of CS Connect, Vish and Monica discuss the unique challenges that customer success faces within the customer relationship management (CRM) space and implementing customers' business outcomes....
Members-only The use of email in customer communications As a Customer Success Manager, effective communication is the lifeblood of driving engagement and building strong relationships with your customers. And while in-person meetings are ideal, in our increasingly virtual world, email remains a pivotal communication channel....
Members-only Membership content How to build a customer-centric culture In this article, I'll be taking you through the importance of customer success: how successful customers drive successful companies. This is ultimately about how and why your customer success strategy is crucial in driving organizational success....
Members-only Events Top 10 takeaways from our Customer Success Festival APAC Well, that’s a wrap on our first-ever Customer Success Festival hosted in the APAC region! We’ve been absolutely bowled over by the response we received from all of you inspiring CS-pros!...
Members-only Your monthly CS highlights Demystify your misconceptions surrounding customer success, get your CS fix on the go and more in this month's edition of CS Scoop....
Members-only Revenue generation How revenue & customer success can work together more effectively In many organizations, sales and customer success exist as two distinct entities, interacting only to hand off accounts and, while this setup may work for some, when both teams are aligned, magic happens....
Members-only CS strategy Fundamentals of establishing customer success in an organization Customer success forms a fundamental part of any organization - after all, when your customer isn’t happy, you’re leaving yourself susceptible to increased customer churn rates. So, how can you establish a customer success team that’ll ensure your customer retention rates remain sky-high?...
Members-only SaaS Why should customer success be at the heart of SaaS strategy? It’s quite simple, there will come a point for every revenue-generating business where they’ll have to figure out how to sell more to their existing customers because, eventually, they’ll tap out of new customers....
Members-only Membership content Customer success and product partnership In this article, I’ll discuss my journey at Calendly, the initial challenges we faced when I joined tasked with building our customer success team from scratch, and the approach we took in aligning CS and PM to scale collaboration and ultimately, customer outcomes....