Driving revenue

Imagine a world where your most ardent advocates become your most powerful customer success force, effortlessly driving exponential retention and expansion through the sheer power of their enthusiasm....

In this article, I'm going to be talking about customer success as a growth driver. I hope that what I share is going to be relevant to your daily lives and that it sparks some interesting discussions....

A company's success hinges on the satisfaction and success of its customers. But what does it mean to monetize customer success operations? How can businesses focus on delivering genuine value to their clients, while also improving their bottom line?...

At our first Customer Success Festival APAC, Jovana Djapa, Director of Customer Success at Blue Prism, gave a talk that outlined how customer success teams can drive revenue growth....

When I first started as a Customer Success Manager (CSM), one of the most challenging parts was identifying up-sell opportunities to grow current clients. There’s no doubt that there are so many different upselling techniques....

Platforms like Spotify, LinkedIn, or DropBox all offer a free version of their service with the option to upgrade to the premium model to unlock better features designed to make your user experience as valuable and smooth as possible....

I believe it's easier to get at what customer onboarding should be by identifying frankly, what it shouldn't be. The sophistication and comprehensiveness of each organization's onboarding motion exists somewhere on a spectrum....

In this article, I'm going to be talking about should CSMs own the revenue? I'm going to be sharing why and why not. This is a hotly debated topic so I'll be sharing points of view from both sides....

Your job is to empower sales reps to engage with customers. Customer journey mapping allows you to see those touchpoints in a more meaningful context....

Let your customer success strategy be driven by customer need and new business strategy be driven by market conditions, says Hireology’s Debra Senra....

In this Q&A, Rebecca Nerad from E2Open discusses the ownership of revenue between sales and customer success. Plus, her advice for both teams going forward....

In this Q&A, Jason Noble of Vinli. Inc discusses the role of customer success in business growth. Plus, his best advice on customer success strategies....

What should you do when a customer cancels? Accept it, or try to win-them back? This guide has 10 tactics for getting your subscriber back....