GTM live workshops
The Go-to-market (GTM) motion within an organization is most successful when it is cross-functional and considered a continuous cycle. However, it can suffer when there is no clear leadership, accountability, or measurement of success.
These live workshops aim to provide critical learning at the point of need for all functions involved in the GTM motion and explore each “stage” of the process to uncover best practices, resources, and strategies to propel an organization’s GTM approach.
Each week, join an expert to dive into different stages of the GTM process through live two-hour sessions where you can engage with your instructor and peers while designing and implementing your own strategy.
The best part? You and your peers from other functions are able to join the workshop that suits you so you can all be working to best practice, and cohesively for maximum impact.
Join one or as many sessions as you like. Which will you choose?
The workshops take place at 11am ET.
Monthly access to live workshops with GTM experts.
Join one or as many workshops as you need to help you excel in your role.
| Topic | Date | Time |
|---|---|---|
| Ecosystem Go-to-Market | October 23, 2024 | 11am Eastern time |
| Driving GTM success through cross-functional data alignment | November 13, 2024 | 11am Eastern time |
| Leveraging segmentation for product training | December 4, 2024 | 11am Eastern time |
Your instructors
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Alex Mcdonnell, Direct of Product Marketing at Airtable
Clare Holmes, CMO at Redsift
Div Manickam, Director of Product Marketing at Celigo
Holly Watson, Senior Product Marketing Manager at Amazon Web Services
Hope Chauland, Senior GTM Manager at Microsoft
Jonathan Kvarfordt, Head of GTM Revenue Enablement & Product Marketing at Simetrik
