Members-only CS strategy The pillars of customer success strategy [Q&A with McAfee] Swati Chopra is the Director of Customer Success at McAfee, and gave a presentation called, The Pillars of Customer Success Strategy. We caught up with Swati to discuss her talk, her views on customer success strategies and the key steps to overcoming customer retention issues....
Members-only Customer retention How to retain more customers It doesn’t matter if you’re a B2B consultancy with a handful of major clients or a FMCG brand with millions- if you can’t get people coming back for more then you won’t be around for long. This in depth guide shows you how to do just that....
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