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# How customer success can drive revenue with Franca-Sofia Fehrenbach [Video]
- URL: https://www.customersuccesscollective.com/customer-success-can-drive-revenue-video/
- Published: 2024-07-23T21:17:39.000Z
- Updated: 2024-07-23T21:28:40.000Z
- Description: At the Customer Success Festival London, we caught up with Franca-Sofia Fehrenbach, Head of Customer Success at PlanRadar, for an in-depth chat on turning customer love into cold hard cash. We dive into how sales, marketing, and success need to be joined at the hip to truly drive account expansion.
- Author: Grace Gupta
- Tags: Videos

## Keep on learning

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[Should Chief Customer Officers own revenue?From the early days of SaaS to the post-pandemic world, the landscape of customer relationships has dramatically shifted. That’s really what this article is about; I want to share my personal journey and make a case for why Chief Customer Officers (CCOs) should own revenue.![](https://storage.ghost.io/c/6f/66/6f66cab9-7939-4355-91c0-409dddffd4d9/content/images/size/w256h256/2023/05/Customer_Success_Collective-Icon.png)Customer Success CollectiveStuti Bhargava![](https://storage.ghost.io/c/6f/66/6f66cab9-7939-4355-91c0-409dddffd4d9/content/images/size/w1200/2024/07/Stuti-Bhargava--1-.jpg)](https://www.customersuccesscollective.com/should-chief-customer-officers-own-revenue/)