> ## Content Index
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> Use this file to discover other available public pages before exploring further.

# Your monthly CS highlights
- URL: https://www.customersuccesscollective.com/cs-scoop-october-21/
- Published: 2021-11-04T14:36:29.000Z
- Updated: 2021-11-04T14:36:29.000Z
- Description: Demystify your misconceptions surrounding customer success, get your CS fix on the go and more in this month's edition of CS Scoop.
- Author: Customer Success Collective

Hey there 👋

Welcome to the first-ever **CS Scoop** – your monthly newsletter that satisfies your customer success cravings. 

We've been pretty darn busy at HQ, bringing you not one, but two powerhouse events: the third volume of the **[Customer Success Festival](https://www.customersuccesscollective.com/customer-success-festival-october-2021/?utm%5Fsource=ghost&utm%5Fmedium=newsletter&utm%5Fcampaign=cs-scoop-october-2021)**, as well as our first dedicated [APAC event](https://www.customersuccesscollective.com/customer-success-festival-apac-2021/?utm%5Fsource=ghost&utm%5Fmedium=newsletter&utm%5Fcampaign=cs-scoop-october-2021). Our virtual stage was graced by speakers from **Microsoft**, **LinkedIn**, **PayPal**, **Financial Times** & more.

Missed the festivals? Don’t sweat it - check out our [membership plans](https://www.customersuccesscollective.com/membership/?utm%5Fsource=ghost&utm%5Fmedium=newsletter&utm%5Fcampaign=cs-scoop-october-2021) to access the recorded sessions.

See what else we've been up to in your monthly roundup 👇

–[*Grace*](https://www.linkedin.com/in/g-g-grace-gupta/)*, Copywriter @* [*Customer Success Collective*](https://www.linkedin.com/company/customersuccesscollective)

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[![](https://storage.ghost.io/c/6f/66/6f66cab9-7939-4355-91c0-409dddffd4d9/content/images/2021/11/PMA_Newsletter_Assets_3.jpeg)](https://customersuccesscollective.com/the-state-of-customer-success-2021/?utm%5Fsource=ghost&utm%5Fmedium=newsletter&utm%5Fcampaign=cs-scoop-october-2021)

## [The State of Customer Success](https://www.customersuccesscollective.com/the-state-of-customer-success-2021/?utm%5Fsource=ghost&utm%5Fmedium=newsletter&utm%5Fcampaign=cs-scoop-october-2021)

We launched our first ever report, demystifying misconceptions surrounding customer success.

Our 50-page magnum opus includes key findings like:

- Most CSMs work closest with product (**84%**) and sales (**83%**) teams
- **66%** of people claimed that customer onboarding was a top priority in their job
- Only **63%** of participants use retention rate as one of their own KPIs
[Get your copy](https://www.customersuccesscollective.com/the-state-of-customer-success-2021/?utm%5Fsource=ghost&utm%5Fmedium=newsletter&utm%5Fcampaign=cs-scoop-october-2021)

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[![](https://storage.ghost.io/c/6f/66/6f66cab9-7939-4355-91c0-409dddffd4d9/content/images/2021/11/PMA_Building-Tools-600x1200.jpeg)](https://customersuccesscollective.com/cs-build/?utm%5Fsource=ghost&utm%5Fmedium=newsletter&utm%5Fcampaign=cs-scoop-october-2021)

## [CS Build](https://www.customersuccesscollective.com/cs-build/?utm%5Fsource=ghost&utm%5Fmedium=newsletter&utm%5Fcampaign=cs-scoop-october-2021)

Whether you're cooking dinner, on the morning commute, or at the gym, get your CS fix on the go with our new podcast 🏃‍♀️

Hosted by CS pioneer, **Rupal Nishar**, AVP of CS at **Netomi**, each episode features a different guest to chew the fat on building and scaling effective CS teams.

[Tune in](https://www.customersuccesscollective.com/cs-build/?utm%5Fsource=ghost&utm%5Fmedium=newsletter&utm%5Fcampaign=cs-scoop-october-2021)

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[![](https://storage.ghost.io/c/6f/66/6f66cab9-7939-4355-91c0-409dddffd4d9/content/images/2021/10/3-Collect-Results--1-.png)](https://customersuccesscollective.com/cs-connect/?utm%5Fsource=ghost&utm%5Fmedium=newsletter&utm%5Fcampaign=cs-scoop-october-2021)

## [CS Connect](https://www.customersuccesscollective.com/cs-connect/?utm%5Fsource=ghost&utm%5Fmedium=newsletter&utm%5Fcampaign=cs-scoop-october-2021)

Introducing our brand-new video series hosted by CS innovator, **Vish Walia,** Snr. CSM at **Microsoft** 💡

[Tune in now](https://www.customersuccesscollective.com/cs-connect/?utm%5Fsource=ghost&utm%5Fmedium=newsletter&utm%5Fcampaign=cs-scoop-october-2021) and satisfy your cravings for:

- ​Real life learnings & case studies
- Indispensable revenue tips
- ​Insights on improving the customer experience

Join Vish and his legions of CS enthusiasts with a new topic every other week.

[Tune in](https://www.customersuccesscollective.com/cs-connect/?utm%5Fsource=ghost&utm%5Fmedium=newsletter&utm%5Fcampaign=cs-scoop-october-2021)

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[![](https://storage.ghost.io/c/6f/66/6f66cab9-7939-4355-91c0-409dddffd4d9/content/images/2021/10/cs-scoop-membership.png)](https://customersuccesscollective.com/membership/?utm%5Fsource=ghost&utm%5Fmedium=newsletter&utm%5Fcampaign=cs-scoop-october-2021)

## New this month

### Exclusive articles

- [Gemma Cipriani-Espineira](https://www.customersuccesscollective.com/how-customer-success-can-get-a-seat-at-the-table/?utm%5Fsource=ghost&utm%5Fmedium=newsletter&utm%5Fcampaign=cs-scoop-october-2021), VP of Customer Success at Chili Piper | ****How customer success can get a seat at the table**
- [Isabel Ruiz](https://www.customersuccesscollective.com/customer-success-toolbox-whats-in-it/?utm%5Fsource=ghost&utm%5Fmedium=newsletter&utm%5Fcampaign=cs-scoop-october-2021), Senior CSM at Pluralsight | ****Customer success toolbox: what’s in it**

[Membership content | Customer Success CollectiveLearn first-hard from customer success leaders from companies like Typeform, LinkedIn, Intercom, HubSpot, and more, with exclusive, bi-weekly content updates.![](https://www.customersuccesscollective.com/favicon.ico)Customer Success CollectiveKatie Christian![](https://storage.ghost.io/c/6f/66/6f66cab9-7939-4355-91c0-409dddffd4d9/content/images/2021/06/CSC_meta_content.jpg)](https://www.customersuccesscollective.com/tag/membership-content/?utm%5Fsource=ghost&utm%5Fmedium=newsletter&utm%5Fcampaign=cs-scoop-october-2021)

### Templates and frameworks

- Jobs to be done [template](https://www.customersuccesscollective.com/templates-frameworks/?utm%5Fsource=ghost&utm%5Fmedium=newsletter&utm%5Fcampaign=cs-scoop-october-2021)
- Improving trials-to-subscription conversions [framework](https://www.customersuccesscollective.com/templates-frameworks/?utm%5Fsource=ghost&utm%5Fmedium=newsletter&utm%5Fcampaign=cs-scoop-october-2021)

[Templates & frameworks | Customer Success CollectiveFrom strategy checklists to churn rate cheat sheets, customer feedback master lists to onboarding frameworks, your template & framework hub’s home to it all.![](https://www.customersuccesscollective.com/favicon.ico)Customer Success CollectiveCustomer Success Collective![](https://storage.ghost.io/c/6f/66/6f66cab9-7939-4355-91c0-409dddffd4d9/content/images/2021/06/CSC_meta_templates.jpg)](https://www.customersuccesscollective.com/templates-frameworks/?utm%5Fsource=ghost&utm%5Fmedium=newsletter&utm%5Fcampaign=cs-scoop-october-2021)

### Video content

- [Customer Success Festival](https://www.customersuccesscollective.com/customer-success-festival-october-2021/?utm%5Fsource=ghost&utm%5Fmedium=newsletter&utm%5Fcampaign=cs-scoop-october-2021) | October 2021
- [Customer Success Festival APAC](https://www.customersuccesscollective.com/customer-success-festival-apac-2021/?utm%5Fsource=ghost&utm%5Fmedium=newsletter&utm%5Fcampaign=cs-scoop-october-2021) | October 2021

[Customer Success OnDemand | Customer Success CollectiveHome to every second of footage from past (and future) customer success events, this OnDemand hub is the only place you need to be to learn to learn from the very best.![](https://www.customersuccesscollective.com/favicon.ico)Customer Success CollectiveCustomer Success Collective![](https://storage.ghost.io/c/6f/66/6f66cab9-7939-4355-91c0-409dddffd4d9/content/images/2021/06/CSC_meta_video_footage.jpg)](https://www.customersuccesscollective.com/customer-success-ondemand/?utm%5Fsource=ghost&utm%5Fmedium=newsletter&utm%5Fcampaign=cs-scoop-october-2021)

[Tune in](https://www.customersuccesscollective.com/membership/?utm%5Fsource=ghost&utm%5Fmedium=newsletter&utm%5Fcampaign=cs-scoop-october-2021)

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## Partner with us

[Create & Contribute | Customer Success CollectiveWant to pop your content in front of 1,000s of your incredible customer success peers? Start building your personal brand? Prime yourself as an industry authority? Even just do your good deed for the day by imparting your wisdom with others?![](https://www.customersuccesscollective.com/favicon.ico)Customer Success CollectiveCustomer Success Collective![](https://storage.ghost.io/c/6f/66/6f66cab9-7939-4355-91c0-409dddffd4d9/content/images/2021/06/CSC_meta_contribute.jpg)](https://www.customersuccesscollective.com/create-contribute/?utm%5Fsource=ghost&utm%5Fmedium=newsletter&utm%5Fcampaign=cs-scoop-october-2021)

[Partner with us | Customer Success CollectiveWant to put your product in front of 1,000s of uber enthusiastic customer success folks all over the world? Who wouldn’t. Come on in to check out your options.![](https://www.customersuccesscollective.com/favicon.ico)Customer Success CollectiveCustomer Success Collective![](https://storage.ghost.io/c/6f/66/6f66cab9-7939-4355-91c0-409dddffd4d9/content/images/2021/04/Partner.png)](https://www.customersuccesscollective.com/partner-with-us/?utm%5Fsource=ghost&utm%5Fmedium=newsletter&utm%5Fcampaign=cs-scoop-october-2021)